The most environmentally friendly thing to do is to go naked, but Nudie Jeans Co is a good alternative. It makes it’s denim with 100% organic cotton. Add the concept of wear and break-in (six months without laundering) and free repairs — Nudie Jeans Co produce relaxed and youthful collections that are underpinned by the label’s admirable values. Find out how Farfetch can help you choose positively here.
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