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SIR. The Label for Women

Rely on breezy styles from SIR. The Label, and see how the Bondi-based brand lives up to its sun-soaked roots. Discover the designers’ mutual love for relaxed ‘70s silhouettes that cascade into its flowy dresses — expect open backs, strapless styles and tiered fabrics. Discover Ambroise dresses and floor-sweeping pleated maxi skirts to stay cool in warm climes.

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    SIR. Hendry square-neck swimsuit

    SIR.

    Hendry square-neck swimsuit

    £180

    Available in

    XS, S, M, L

    SIR. Hendry Hybrid bikini top

    SIR.

    Hendry Hybrid bikini top

    £79

    Available in

    XS, S, M

    SIR. Celena draped dress

    New Season

    SIR.

    Celena draped dress

    £307

    Available in

    XS, S, M

    SIR. slit-detail long-sleeve dress

    SIR.

    slit-detail long-sleeve dress

    £454

    Available in

    XS, S, M, L

    SIR. Cleide sleeveless maxi dress

    New Season

    SIR.

    Cleide sleeveless maxi dress

    £280

    Available in

    XS, S, M, L

    SIR.  SIR SOFIA MIDI DRSS SQR NCK SHEER W/ SLI

    New Season

    SIR.

    SIR SOFIA MIDI DRSS SQR NCK SHEER W/ SLI

    £295

    Available in

    XS, S, M, L

    SIR. Pierre maxi skirt

    New Season

    SIR.

    Pierre maxi skirt

    £149

    Available in

    XS, S, M, L

    SIR. Dimitri open-back dress

    New Season

    SIR.

    Dimitri open-back dress

    £350

    Available in

    XS, S

    SIR. Maxe cotton mini bag

    New Season

    SIR.

    Maxe cotton mini bag

    £62

    Available in

    One Size

    SIR. Dimitri open back dress

    New Season

    SIR.

    Dimitri open back dress

    £350

    Available in

    XS, S, M, L

    SIR. Dimitri strapless dress

    New Season

    SIR.

    Dimitri strapless dress

    £342

    Available in

    XS, S, M, L

    SIR. Pierre maxi skirt

    New Season

    SIR.

    Pierre maxi skirt

    £149

    Available in

    XS, S, M, L

    SIR. Dimitri open-back dress

    New Season

    SIR.

    Dimitri open-back dress

    £350

    Available in

    XS, S, M, L

    SIR. small Lois floral-print mini bag

    New Season

    SIR.

    small Lois floral-print mini bag

    £62

    Available in

    One Size

    SIR. Dimitri strapless dress

    New Season

    SIR.

    Dimitri strapless dress

    £342

    Available in

    XS, S, M, L

    SIR. Cleide tie skirt

    New Season

    SIR.

    Cleide tie skirt

    £219

    Available in

    S, M, L

    SIR. Maxe A-line minidress

    New Season

    SIR.

    Maxe A-line minidress

    £295

    Available in

    XS, L

    SIR. Carlo triangle bikini top

    New Season

    SIR.

    Carlo triangle bikini top

    £70

    Available in

    XS, L

    SIR. Vivienne floral print strapless dress

    New Season

    SIR.

    Vivienne floral print strapless dress

    £420

    Available in

    XS, S, M, L

    SIR. Alena maxi dress

    Positively Conscious

    SIR.

    Alena maxi dress

    £353

    Available in

    XS, S

    SIR. Editta open-back maxi dress

    New Season

    SIR.

    Editta open-back maxi dress

    £295

    Available in

    XS, L

    SIR. Carlo floral print bikini bottoms

    New Season

    SIR.

    Carlo floral print bikini bottoms

    £70

    Available in

    XS, S, M, L

    SIR. Editta silk dress

    New Season

    SIR.

    Editta silk dress

    £313

    Available in

    XS

    SIR. Celena midi dress

    New Season

    SIR.

    Celena midi dress

    £295

    Available in

    S, M, L

    SIR. cut-out maxi dress

    Positively Conscious

    SIR.

    cut-out maxi dress

    £343

    Available in

    XS, S, M, L

    SIR. Amerie String brief

    SIR.

    Amerie String brief

    £55

    Available in

    L

    SIR. Romi scoop-neck tank top

    New Season

    SIR.

    Romi scoop-neck tank top

    £190

    Available in

    S, L

    SIR. Vivienne floral-print dress

    New Season

    SIR.

    Vivienne floral-print dress

    £464

    Available in

    XS, S, M, L

    SIR. Vivienne floral-print dress

    New Season

    SIR.

    Vivienne floral-print dress

    £419

    Available in

    XS, S, M, L

    SIR. Celle Cut-Out Dress

    SIR.

    Celle Cut-Out Dress

    £383

    Available in

    M, L

    SIR. Marne knot dress

    New Season

    SIR.

    Marne knot dress

    £336

    Available in

    XS

    SIR. Ingrid cut-out dress

    SIR.

    Ingrid cut-out dress

    £333

    Available in

    XS, S, L

    SIR. Blanche Cut-Out Dress

    Positively Conscious

    SIR.

    Blanche Cut-Out Dress

    £343

    Available in

    L

    SIR. Vivienne silk maxi dress

    New Season

    SIR.

    Vivienne silk maxi dress

    £419

    Available in

    XS, S, M, L

    SIR. Vivienne strapless silk gown

    New Season

    SIR.

    Vivienne strapless silk gown

    £419

    Available in

    M

    SIR. Marne wide-leg trousers

    New Season

    SIR.

    Marne wide-leg trousers

    £265

    Available in

    M, L

    SIR. Carlo classic high-waist brief

    New Season

    SIR.

    Carlo classic high-waist brief

    £77

    Available in

    XS, S, M, L

    SIR. Celle cut-out dress

    SIR.

    Celle cut-out dress

    £383

    Available in

    L

    SIR. unisex crew neck sweatshirt

    SIR.

    unisex crew neck sweatshirt

    £128

    Available in

    S, M, L

    SIR. reversible cut-out dress

    SIR.

    reversible cut-out dress

    £423

    Available in

    XS, S, M, L

    SIR. Ingrid cut-out dress

    SIR.

    Ingrid cut-out dress

    £333

    Available in

    M, L

    SIR. cut-out stretch-fit dress

    New Season

    SIR.

    cut-out stretch-fit dress

    £307

    Available in

    XS, S, M

    SIR. Marne one-shoulder asymmetrical top

    New Season

    SIR.

    Marne one-shoulder asymmetrical top

    £215

    Available in

    XS, S, M, L

    SIR. oversized drawstring hoodie

    SIR.

    oversized drawstring hoodie

    £149

    Available in

    XS, M, L

    SIR. Carlo Bandeau bikini top

    New Season

    SIR.

    Carlo Bandeau bikini top

    £178

    Available in

    XS, S, M, L

    SIR. Pierre long-sleeve dress

    New Season

    SIR.

    Pierre long-sleeve dress

    £272

    Available in

    XS, S, M

    SIR. Gino full-length cardigan

    New Season

    SIR.

    Gino full-length cardigan

    £390

    Available in

    XS, S, M, L

    SIR. Andre single-breasted blazer

    SIR.

    Andre single-breasted blazer

    £311

    Available in

    S

    SIR. high-waisted track pants

    SIR.

    high-waisted track pants

    £128

    Available in

    XS, S, M, L

    SIR. Vivienne ruched shirtdress

    New Season

    SIR.

    Vivienne ruched shirtdress

    £380

    Available in

    XS, S, M, L

    SIR. Lester cropped shirt

    New Season

    SIR.

    Lester cropped shirt

    £190

    Available in

    XS, S, M, L

    SIR. Vivienne floral-print shirtdress

    New Season

    SIR.

    Vivienne floral-print shirtdress

    £424

    Available in

    XS, S

    SIR. seville cropped sweater

    New Season

    SIR.

    seville cropped sweater

    £292

    Available in

    XS, S, M, L

    SIR. Vivienne silk miniskirt

    New Season

    SIR.

    Vivienne silk miniskirt

    £280

    Available in

    XS, S, L

    SIR. SIR PIERRE LS MINI DRSS SHEER CN TIERED

    New Season

    SIR.

    SIR PIERRE LS MINI DRSS SHEER CN TIERED

    £270

    Available in

    XS, S, M, L

    SIR. Claude bikini top

    SIR.

    Claude bikini top

    £84

    Available in

    XS

    SIR. Andre strapless midi dress

    SIR.

    Andre strapless midi dress

    £503

    Available in

    XS, S, M, L

    SIR. Carlo elasticated briefs

    New Season

    SIR.

    Carlo elasticated briefs

    £87

    Available in

    L

    SIR. Carlo bikini brief

    New Season

    SIR.

    Carlo bikini brief

    £77

    Available in

    XS, S, M, L

    SIR. Marne long-sleeve jumpsuit

    New Season

    SIR.

    Marne long-sleeve jumpsuit

    £325

    Available in

    S, M, L

    SIR. Seville knitted jumper

    New Season

    SIR.

    Seville knitted jumper

    £307

    Available in

    XS, S, M, L

    SIR. Romi cropped top

    New Season

    SIR.

    Romi cropped top

    £203

    Available in

    XS, S, M, L

    SIR. open-back tiered dress

    SIR.

    open-back tiered dress

    £483

    Available in

    L

    SIR. semi-sheer maxi dress

    New Season

    SIR.

    semi-sheer maxi dress

    £149

    Available in

    XS, S, M

    SIR. Vivienne strapless mini dress

    New Season

    SIR.

    Vivienne strapless mini dress

    £390

    Available in

    XS, S, M, L

    SIR. Romi cycling shorts

    New Season

    SIR.

    Romi cycling shorts

    £203

    Available in

    XS, S, M, L

    SIR. Editta silk skirt

    New Season

    SIR.

    Editta silk skirt

    £250

    Available in

    XS, S, M

    SIR. cotton denim jacket

    New Season

    SIR.

    cotton denim jacket

    £296

    Available in

    L

    SIR. cotton denim jacket

    New Season

    SIR.

    cotton denim jacket

    £331

    Available in

    XS, S, M, L

    SIR. Vivienne silk crop top

    New Season

    SIR.

    Vivienne silk crop top

    £243

    Available in

    XS, S, M, L

    SIR. crew neck sweatshirt

    SIR.

    crew neck sweatshirt

    £128

    Available in

    M, L

    SIR. Madelyn strapless dress

    Positively Conscious

    SIR.

    Madelyn strapless dress

    £563

    Available in

    M

    SIR. Blanche Halter dress

    Positively Conscious

    SIR.

    Blanche Halter dress

    £403

    Available in

    XS, S, M

    SIR. loose fit crew neck sweatshirt

    SIR.

    loose fit crew neck sweatshirt

    £128

    Available in

    L

    SIR. zip waist mini dress

    SIR.

    zip waist mini dress

    £423

    Available in

    XS, S, M, L

    SIR. seville crew-neck sweater

    New Season

    SIR.

    seville crew-neck sweater

    £344

    Available in

    XS, M

    SIR. oversized drawstring hoodie

    SIR.

    oversized drawstring hoodie

    £149

    Available in

    XS, S, M, L

    SIR. seville crew-neck sweater

    New Season

    SIR.

    seville crew-neck sweater

    £344

    Available in

    XS, S, M, L

    SIR. oversized drawstring hoodie

    SIR.

    oversized drawstring hoodie

    £149

    Available in

    M, L

    SIR. Hendry ruched straps bikini top

    New Season

    SIR.

    Hendry ruched straps bikini top

    £115

    Available in

    XS, S, M, L

    SIR. casual track pants

    SIR.

    casual track pants

    £128

    Available in

    XS, S, M

    SIR. Hendry gathered bikini bottom

    SIR.

    Hendry gathered bikini bottom

    £94

    Available in

    XS, S, L

    SIR. Gino wool-blend cardigan

    New Season

    SIR.

    Gino wool-blend cardigan

    £390

    Available in

    XS, S, M, L

    SIR. high-waisted track shorts

    SIR.

    high-waisted track shorts

    £99

    Available in

    XS, S, M, L

    SIR. high-waisted track shorts

    SIR.

    high-waisted track shorts

    £99

    Available in

    XS, S, M, L

    SIR. high-waisted track shorts

    SIR.

    high-waisted track shorts

    £99

    Available in

    XS, S, M, L

    SIR. loose fit crew neck T-shirt

    SIR.

    loose fit crew neck T-shirt

    £87

    Available in

    S, M

    SIR. crew neck side logo print T-shirt

    SIR.

    crew neck side logo print T-shirt

    £87

    Available in

    S, L

    SIR. Louis Hybrid brief

    SIR.

    Louis Hybrid brief

    £61

    Available in

    XS, S, M

    SIR. Hendry ruched bikini bottoms

    New Season

    SIR.

    Hendry ruched bikini bottoms

    £90

    Available in

    XS, S, M, L