SIR. The Label for Women

Rely on breezy styles from SIR. The Label, and see how the Bondi-based brand lives up to its sun-soaked roots. Discover the designers’ mutual love for relaxed ‘70s silhouettes that cascade into its flowy dresses — expect open backs, strapless styles and tiered fabrics. Discover Ambroise dresses and floor-sweeping pleated maxi skirts to stay cool in warm climes.

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Conscious
SIR.
Antonia linen minidress
$365
-40%
$219
Available in
XS, M, L, XL
Conscious
SIR.
Noemi midi dress
$505
-10%
$455
Available in
XS, M, L, XL
Conscious
SIR.
Aries halterneck silk gown
$620
-40%
$372
Available in
L, XL
Conscious
SIR.
Salvador cut-out detailed dress
$495
-40%
$297
Available in
M, L, XL
Conscious
SIR.
Noemi floral-print crop top
$295
-20%
$236
Available in
S, L
Conscious
SIR.
Leonardo pleated mini dress
$1,008
-30%
$675
Available in
M
Conscious
SIR.
Antonia beaded linen maxi dress
$430
-50%
$215
Available in
M, L, XL
Conscious
SIR.
Clemence buttoned waistcoat
$405
-10%
$365
Available in
S
Conscious
SIR.
Atacama one-shoulder midi dress
$625
-10%
$563
Available in
L
Conscious
SIR.
Frankie ruched crop top
$535
-40%
$321
Available in
XS, S, M, L, XL
Conscious
SIR.
Noemi floral-print midi skirt
$380
-20%
$304
Available in
XS, M
Conscious
SIR.
Francesca string bikini bottoms
$120
-20%
$96
Available in
M, L, XL
Conscious
SIR.
Francesca triangle bikini top
$120
-20%
$96
Available in
S, M, L, XL
Conscious
SIR.
Aries floral-lace silk maxi dress
$660
-10%
$594
Available in
L, XL
Conscious
SIR.
Esme floral-print cropped top
$480
-75%
$121
Available in
L
Conscious
SIR.
Azul draped sleeveless dress
$1,573
-30%
$1,064
Available in
XS, L
Conscious
SIR.
Clemence tailored shorts
$450
-10%
$405
Available in
L
Conscious
SIR.
Antonia linen midi dress
$892
-30%
$598
Available in
XS, S, L
Conscious
SIR.
Vivi abstract-print open-back minidress
$565
-60%
$227
Available in
XXS
Conscious
SIR.
D'orsay linen maxi skirt
$530
-60%
$213
Available in
XL
Conscious
SIR.
Salvador knitted midi skirt
$375
-20%
$300
Available in
XS, S, M, L, XL
Conscious
SIR.
Slavador beaded-shoulder tank top
$427
-30%
$286
Available in
XS, S, M
Conscious
SIR.
Atacama crochet-panel blazer
$670
-10%
$603
Available in
S, M
Conscious
SIR.
Salvador beaded fitted midi skirt
$660
-30%
$442
Available in
XS, S, M
Conscious
SIR.
floral-print ruched crop top
$190
-50%
$95
Available in
S
Conscious
SIR.
Salvador knitted crop top
$270
-20%
$216
Available in
XS, S, M, L, XL
Conscious
SIR.
Artiste buttoned shirt dress
$973
-45%
$535
Available in
S, M
Conscious
SIR.
Nadja knitted midi dress
$871
-30%
$610
Available in
M
Conscious
SIR.
Adrien bandeau minidress
$340
-50%
$170
Available in
L
Conscious
SIR.
gathered-detail sleeveless top
$195
-35%
$127
Available in
L
Conscious
SIR.
Nadja knitted midi dress
$871
-30%
$610
Available in
XS
Conscious
SIR.
Gilles straight-leg tailored trousers
$635
-60%
$255
Available in
L
Conscious
SIR.
Frankie silk slip dress
$800
-10%
$720
Available in
XL
Conscious
SIR.
Atacama crochet-panels palazzo pants
$550
-10%
$495
Available in
S
Conscious
SIR.
Esther strapless mini dress
$500
-50%
$250
Available in
XL