FRAME for Women

Founded in 2012 by Erik Torstensson and Jens Grede, LA-based FRAME draws on its roots, creating casual clothing and accessories, imbued with a relaxed, Californian spirit. Known for its denim, the brand showcases signature Palazzo and Barrel jeans, alongside indigo jackets, mid-blue dresses and bleached shorts. Pair with complementing shirts in heritage washes or layer with a loose, cotton sweatshirt, embodying the brand’s laid-back aesthetic and use of natural materials.

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