b Store's ‘Tokyo Calling’ collaboration with Casio G-Shock, one of the world's most iconic brands, celebrates over 25 years of Casio’s design heritage. The collection based on unique design concepts of G Shock artists is available for a limited time only. The G-Shock watch, first designed in 1983 by CASIO´s Kikuo Ibe, was created to defy the traditional concepts of a watch as fragile and easily damaged.
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