WORDS BY ALEXANDRA RHODES
When it comes to the SS18 collections, the writing's on the wool. Whether it’s catchy slogans or attention-grabbing graphics, writing your heart on your sleeve (or chest) is the biggest trend in knitwear right now. So we asked 5 bloggers who know how to plan an outfit with Instagram in mind their tips for pulling off the look...
Carlina Harris, Allergic to Vanilla
‘Style is so personal for me. I choose to feel an emotion and evoke a persona when I select what I wear each morning. I love this “Parisien” sweatshirt from Maison Kitsuné as Paris is one of my favourite places, and it holds great memories.’
Shop the look: Maison Kitsuné Sweatshirt
Lauren Morgan Roscopf, A Lo Profile
‘I’d describe my style as classic and everyday - but [also acknowledging that] you shouldn't take yourself too seriously. “Whatever” means just go for it and do what you want. It’s about the “forget it” mentality that pushes you along.’
Shop the look: Alice and Olivia Jumper
Sanne Poeze, Girl On Kicks
‘The phrase “A desire to establish as unique and independent” describes the spirit of the heron birds that are the inspiration behind the Heron Preston label. It’s a sentiment I strongly believe in. It’s important to be authentic and real, especially in these online times. I am very proud of the fact that I’m independent and unique in what I do.’
Shop the look: Heron Preston Hoodie
Taylr Anne, Taylranne
‘Logo knits are a super-cool statement without effort. I love to style them with unexpected pairings like trousers or, if I’m feeling lazy, tucked into a pair of Levi’s always works. I think the slogan is supposed to be a reminder of positive affirmations. We live in a world where complaining is the norm, and to wear something that is positive and happy sets good intentions every time you look in the mirror.’
Shop the look: Alexa Chung Sweatshirt
You might also like...
Like mother, like daughter… these mini-me outfits are making our hearts melt.