The Womenswear Collection from O'

Ò was founded by Giordano Ollari with the aim of introducing cutting-edge designers to the residents of the small Italian city of Parma. Spanning ten boutiques, collections cover menswear, womenswear and childrenswear from an array of established and contemporary brands. The stores are constantly restyling their interiors to stay relevant, creating encapsulating ambiences with music and fragrance.

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