POSITIVELY FARFETCH: THE CONSCIOUS COLLECTION
Positively FARFETCH is our mission to become the global platform for good in luxury fashion. Our Conscious collection is part of that mission, where we champion designers and products that truly embrace sustainability, sourced from all over the world. From established brands like Ganni and Stella McCartney to the emerging labels at the forefront of a new conscious approach — including rising talents Nanushka and Bode — shop them all on FARFETCH.
How we rate our Conscious products
The sustainability criteria for our Conscious collection.
Our Conscious Criteria
In order to be awarded our Positively Conscious label, a piece must meet one or more of the following four principles.
The product comes from a brand that scores well with ethical ratings agency Good On You, a FARFETCH partner and the world’s leading source for fashion brand sustainability ratings. Find out more about Good On You’s rating system below.
A product where the main material is at least 50% conscious. In line with Good On You, the materials we count as conscious can be organic, recycled, upcycled, or independently recognized as being better for the environment, such as linen or ramie.
It has been created with a certified production process such as Fairtrade, Fairmined, Climate Neutral, Responsible Down Standard or Forest Stewardship Council.