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Friday, October 12, 2018

Most Googled: What is Tommy Hilfiger

WORDS BY JOSEPH FURNESS

 

Runway fashion: a projection of the designer's current state of mind, often considered an expressive art form. Typically a composition of narrative and conceptual design, intertwined with message and purpose.

 

How romantic. But as inspiring as catwalk fashion can be, it’s not to the taste of all... which leads us on to Tommy Hilfiger.

 

Bridging the gap between high fashion and high street since 1985; Tommy Hilfiger has built its success using a winning formula (that still applies today) of youthful designs, quality cuts and trending fits — all topped off with an affordable price tag.

 

Flashforward 30 years and it’s hard to imagine a world without Hilfiger. Howbeit, we are still constantly searching the web, desperate to know more about the man and his brand. May we present to you the answers to your most Googled questions.

 

Is Tommy Hilfiger named after a real person?

 

*Eye roll* Next Question.

 

Who owns Tommy Hilfiger?

 

Although this question may seem as moronic as the previous one, the answer may surprise you. In 2010, Tommy Hilfiger was bought by PVH — the corporation behind Calvin Klein and Van Heusen  — for a staggering $3 billion dollars. That’s even more than Michael Kors recently bought Versace for! (No comment.)

 

How old is Tommy Hilfiger?

 

As of October 2018, Tommy Hilfiger is 67.


 

The best Tommy Hilfiger gift for men?

 

You can’t go wrong with a Tommy Jeans signature hoodie.

 

By the way: when we say signature hoodie, we mean it quite literally (see below).

Why is the ‘90s associated with the Tommy Hilfiger?

 

Aaliyah, Destiny's Child, Snoop Dogg and Usher all rocked the trend in the decade. Need I say more?

 

Where is there a Tommy Hilfiger retailer near me?

 

In your pocket; on your phone; within the Farfetch app. Welcome to the 21st Century.

 

How did Tommy Hilfiger start?

 

When businessman Mohan Murjani approached boutique owner Tommy Hilfiger in 1984 with the idea for a new sportswear line. Just one year later, Hilfiger founded his namesake label and the rest is history.

 

What does the blue, white and red colour palette represent?

 

The USA (of course). 

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