Ralph Lauren Christmas: inside the festive trend everyone is talking about

WORDS BY OLIVIA WOODHOUSE

From the news to your socials, the message is clear: this year, it’s all about a Ralph Lauren Christmas. That’s right, draw the curtains, light a scented candle and cozy up in a cable-knit blanket, because maximalism is the new memo for the holidays. A quick browse of TikTok cements the fact that this year’s festivities are all about a richly traditional aesthetic — and who better to embody this than the pioneer of heritage, Polo Ralph Lauren?

What is the Ralph Lauren Christmas trend?

We spoke with Doralice Belli, head of merchandising, to pinpoint exactly what this trend is all about. ‘After several years of neutral, pared-back interiors, people are craving more character and comfort in their homes,’ she explains.

More than a rejection of past trends, it’s an evolution. ‘The Ralph Lauren Christmas aesthetic is luxurious, but in a comforting, story-led way. Rather than rejecting quiet luxury, it evolves it, moving from sleek minimalism to a more expressive form of sophistication that feels deeply personal and festive.’

It’s like stepping inside the filmic world of your favorite holiday movie, savoring a hot cocoa at the bottom of the ski slopes or warming up next to the fireplace.  

‘It’s about nostalgia, cozy textures and timeless, heritage-led interiors,’ continues Doralice. ‘The look leans on traditional festive colors like deep reds, forest greens and chocolate browns, as well as heritage patterns like tartan and plaid, to create a warm, inviting home.’

How can you recreate the Ralph Lauren Christmas aesthetic at home?

Layering is key to this trend, which Ralph Lauren Home decor lends itself to perfectly. Doralice suggests a mix-and-match approach, building textures and patterns as you go.

‘A chunky cable knit or tartan throw over your sofa adds warmth, while velvet or wool cushions on an armchair bring texture and comfort. Tactile and heritage details like tartan-patterned plates add seasonal charm.’

She highlights the importance of finishing touches to tie the room together. ‘Subtle accents like brass candle holders, or a leather photo frame with a pine-scented candle, complete the look with understated luxury.’

Does the Ralph Lauren Christmas trend carry over to fashion?

This aesthetic seamlessly flows into your everyday wear. Think cozy loungewear, patterns in the form of argyle, fair isle and tartan, and thick, quality materials.

‘A cable knit cardigan or a wool jumper mirrors the textures and tones of your home, allowing you to carry that cozy, classic charm into your everyday comfort while keeping it elegant and relaxed. The key is balancing one standout piece with simpler, tonal elements to keep the look refined.’

Throw a men’s Polo Ralph Lauren Christmas sweater over a button down or wrap a teddy bear motif scarf over your quarter zip to lock in that warmth. Can’t commit to the Christmas jumper? Go halfway and opt for a men’s wool cardigan instead.

Related articles: If you like this, you might like our Miu Miu gift guide.

OLIVIA WOODHOUSE, SEO copywriter at FARFETCH

Olivia Woodhouse is an SEO copywriter at FARFETCH, where she optimizes on-site content and has helped relaunch the fashion blog as the Fashion Feed. With a background spanning fashion, lifestyle, tech and travel, she brings a versatile voice to every project.

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