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The new demi-fine jewellers to know

Demi-fine is an ever-expanding genre in the jewellery category, and it’s one that hits the sweet spot between fine and fashion. Technically speaking, demi-fine pieces are created in 9kt, 10kt and 14kt gold – the softer colouring of which flatters most skintones – and can feature semi-precious stones and diamonds. From classic and feminine pavé-diamond designs to contemporary, geometric styles made for stacking, there’s a new wave of demi-fine jewellers creating talking-point pieces fit for wearing every day. Get to know them a little better and shop their collections below.

Astley Clarke

The celebrated London-based designer’s use of shape, innovation and colour – a signature triple threat that she’s translated from her fine collections into demi – speaks to a new generation of women looking for interesting, easy-to-wear pieces that come underpinned with a sense of fun. Take note: the MBE-awarded jeweller is also a go-to for a new take on classic femininity, with reimagined pavé-diamond disc earrings, pendants and rings.

Natalie Marie

Hand-crafted in her Sydney studio with a focus on sustainable and ethical practices, Natalie Marie’s distinct aesthetic leverages the luminescence of semi-precious stones. In her unique and delicate designs, she introduces colour into the world of demi-fine with easy-to-wear, marquise-cut gemstone studs and a slick use of two-tone metals.

Xiao Wang

For this super talented New York-based jeweller, whose father is a recycled metals dealer, ethical design runs in the family. Her aesthetic marries unusual diamonds with geometric and structural shapes that are best served stacked. Each piece is made by hand in New York using recycled gold and naturally treated diamonds and stones, including tourmalines, coloured diamonds and emeralds.

Sydney Evan

Founded in Los Angeles by jeweller Rosanne Karmes, Sydney Evan’s speciality lies in evil eye and hamsa designs. The brand blends spirituality, sentiment and Karmes’ personal creativity across its complete collection of softly toned 14kt gold earrings, necklaces, bracelets and rings. When it comes to styling? Layer up these easy-to-wear designs for elevated daytime looks.

Alison Lou

For Alison Chemla, the creative director and designer behind this tongue-in-cheek jewellers, underpinning pieces with playful charm and humour is a signature. The New York-based brand specialises in interesting touches with embellishments and shapes inspired by modern culture. For those new to Alison Lou, the best-selling oversized hoops in neon pink and green are a good place to start.

Shop demi-fine jewellery

14kt yellow gold rainbow sapphire bead anklet


14kt yellow gold rainbow sapphire bead anklet


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