What kind of guy will you be when it’s nice out? A more optimistically outfitted one in casual sportswear, lightweight pinstripes, tropical prints and, yes, we said it… Pink. Go forth and dress for better times.
1/ Totally tropical
Forget the moody florals of seasons past – your summer shirt edit is a horticulturally inclined explosion of tropical flora motifs, courtesy of the green fingers at Balenciaga and AMI Alexandre Mattiusi.
Above: clothing by AMI Alexandre Mattiusi, Dolce & Gabbana, DSquared2, Kenzo, Marcelo Burlon, Marni, MSGM, and Paul Smith. Additional imagery courtesy of Getty Images and REX; toucan at The Dubai Green Planet, 2017 (Francois Nel/Getty Images); Magnum P I, Tom Selleck, 1980s (Moviestore Collection/REX/Shutterstock).
2/ The new casual(s)
The football terraces of the eighties were rowdy places to be, but they were also the catalyst for this season’s retro sportswear trend with Gosha Rubchinskiy leading the attack for Russia (just in time for the World Cup).
Above: clothing by Balenciaga, GCDS, Gosha Rubchinskiy, Liam Hodges, Marcelo Burlon, Palm Angels, Stella McCartney, Valentino, Versace, and Wood Wood. Additional imagery courtesy of Alamy and Robert Harding.
3/ Linear progression
How the pinstripe has risen from the proverbial ashes of Gordon Gecko’s trading floor: from city-boy motif to this season’s must-have pattern, stripes of all persuasions are adorning smart-casual tailoring.
Above: clothing by AMI Alexandre Mattiusi, Balenciaga, Ermenegildo Zegna, Études, Haider Ackermann, Kenzo, Marni, MSGM, Ports 1961, and Versace. Additional imagery courtesy of Alamy; Beetlejuice, 1987 (United Archives GmbH/Alamy Stock Photo).
4/ Grown men wear pink
In the early 1900s, pink was very much a boy’s colour. Then came a concerted advertising campaign to feminise it. It worked. But now the boys want it back. Salmon, blush, flamingo and fuschia, we’re coming for you.
Above: clothing by Ann Demeulemeester, Balenciaga, Calvin Klein 205w39nyc, Cerruti 1881, Comme des Garçons Shirt, Dolce & Gabbana, Ermenegildo Zegna, Fendi, Giorgio Armani, Gucci, Icosae, John Smedley, Liam Hodges, Martine Rose, Officine Générale, Valentino, Versace, Yohji Yamamoto, and Y/Project. Additional imagery courtesy of Alamy, Getty Images and REX; The Pink Panther Strikes Again poster, 1976 (United Artists/Kobal/REX/Shutterstock).
5/ Mac daddies
Summer rain coats? Officially a thing thanks to Raf Simons’ water-soaked Bladerunner-inspired SS18 show. Come rain or shine, full-length, lightweight technical styles have become a key piece.
Above: clothing by Alex Mullins, Astrid Andersen, Balenciaga, Christopher Raeburn, Emporio Armani, Giorgio Armani, Études, Lanvin, Louis Vuitton, and Y/Project. Additional imagery courtesy of Alamy.