WHAT TO BUY
NOW IT’S APRIL
Revamped heritage checks, reimagined nineties streetwear, tropical prints and Hawaiian motifs on loan from the eighties: this summer, look back to look forward.
Not just a shirt
With the World Cup looming, sportswear-inspired streetwear is riffing off the terrace culture of the nineties
Above: Max wears jacket by Gosha Rubchinskiy x Adidas from Société Anonyme, sweater (just seen) by Gosha Rubchinskiy from Dell’oglio, trousers by Prada from O’, sneakers (coming soon) by Stella McCartney from Stefania Mode, and necklace (just seen) and ring, both by Gas Bijoux from Gas Bijoux.
Where to start with the checks on offer in SS18? From classic Prince of Wales to micro prints and colourful plaid, the cool is all in the clash.
Flora and fauna
Designers must have all been drinking from the same botanical brew because plant and floral prints are this season’s way to add tropical highlights.
Printed short-sleeved shirts, belt bags and socks-and-slides: think retro casual on holiday.
Even if you don’t know your roundhouse cutbacks from your off-the-lip turns, do know this: vintage surf motifs are back.
No rules when it comes to suiting – go for traditional fabrics and team with a simple white tee for instant SS18 style appeal.
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