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Located in London’s celebrity set’s favourite area, PRESS is a three-room treasure trove tucked away in Primrose Hill. Designed in the ‘Shabby Chic’ style, the space is conceived to have a feminine industrial feel, with vintage pieces combined with stainless steel and a glitter concrete floor. Named after its owner Melanie Press, the shop is fast at catching trends and securing early-bird deliveries. Melanie’s 20 years’ experience working as a designer vintage collector has resulted in PRESS offering unique finds and she has trained her staff in garment fitting, so as to ensure her clientele an individual service.