The LA based brand is designed by husband and wife, Jeffrey and Kym Lubell. Fusing their creative talents and musical influences they have created one of the most favoured and premium American denim brands since 2002. Known for fine attention to detail with fashion-forward seams, intricate embroidery and innovative hand-sanded vintage washes, the brand has firmly established itself as the leader of high-end denim. Their jeans are practical and long lasting but exude an air of style and sophistication that make them stand out from the rest, emphasising feminine curves.

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