Patented in 1933, Posture Foundation insole technology set a new standard in sneaker comfort. Its success grew and in 1937 became the basis for the brand name, ‘PF Flyers’. PF elevated the fashion possibilities of the sneaker, in athletics as well as oxfords, boots and heels. In stylish materials and tailored craft, PF redefined the modern sneaker for “work, relaxation and play.” Sport styles by PF were icons of the 1950s, renowned for helping you “play at full longer speed.” PF has established some of the most influential and enduring directions in sneaker design.
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