Designers Viktor Horsting and Rolf Snoeren of the Viktor & Rolf label approach the rules of fashion with humour, creativity and touch of fantasy. Their ready-to-wear and footwear designs are formed of layers, voluminous silhouettes and quirky details, creating their own personal take on luxury. Their boutique in Milan reflects this aesthetic, the entire neoclassical boutique is designed upside down, with chandeliers sprouting from the ground, parquet flooring on the ceiling and hovering fireplaces – it’s a playful expression of Viktor & Rolfs creative vision.

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