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Temporary Repetition - b Store pop-up shop in Paris


A shot of the pop-up store in Paris' Printemps, and fittingly from here you can spot one of our favorite plaid shirts for Spring!

Cult London boutique b Store kicked off the second leg of their ‘Pop-up Shop Tour’ last weekend, setting themselves up in London’s Selfridges and Paris’ Printemps.
By a lovely stroke of serendipity Cecilia and I from the farfetch.com team happened to be in the French capital last week. So naturally, we pitched up at Printemps to have a look…



Taking over a sunny corner of the ground floor in the prolific department store (which has been keeping Parisian wardrobes full for over a century), the space has been named ‘Temporary Repetition’, and houses key styles from b Store’s Spring/Summer 11 menswear collection, as well as an early preview of Autumn/Winter 12.



There’s a very fresh, modern and outdoorsy feel to the pop-up store, and this is mainly down to Pablo Limon, the experimental young Spanish design artist responsible for the space’s aesthetic, creating the raw wood and granite tables and stands especially for the occasion.


A granite and wood installation piece by Pablo Limon

It’s also the perfect way to introduce the locals to the b Store brand, Printemps have bought into the label for the first time, so from next season the men of Paris will also be able to enjoy the signature off-duty, 21st century dandy look. The only question is, will they be able to pull it off with the same amount of panache as the boys of London?

SHOP b Store...


A lovely professional shot of the pop-up store so you can see it in all it's glory!
23-05-2011 16:35 # add your comment

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Contributors


JESSIE WEISS, WRITER
Jessica Weiss is the voice behind Germany’s biggest fashion blog LesMads. Since it’s conception in 2007, Berlin based LesMads has won the prestigious ‘Lead Award’ for Best Weblog 2010. Jessica will be bringing us the latest in style news and her hot picks from farfetch.com.


TOM STUBBS, WRITER
Tom Stubbs is a stylist and writer who works for Sunday Times Style, The Rake, The Quarterly, FT How To Spend It, and Finch’s Quarterly. He also writes his own blog www.styleanderror.co.uk. Stubbs is our menswear fashion week correspondent.


INDIGO CLARKE, WRITER
Writer Indigo Clarke is Fashion Features Editor for Lula Magazine UK, Editor at Large for Oyster Magazine AUS, Contributing Features Editor for Russh Magazine AUS, Correspondent for Harper’s Bazaar AUS and also writes features for AnOther Magazine UK, Plastique Magazine UK and The Melbourne Age Newspaper. Reporting from the big apple, Indigo brings us the front row news as our New York Fashion Week correspondent.

VIOLAINE BERNARD, WRITER
Violaine is Fashion Editor of new quarterly style magazine Velour, each season she brings us the latest activity from London Fashion Week.

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